Modern-Day Cold Outbound Strategies for Booking More Meetings

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Show notes

Building an outbound team in 2025 looks way different than it did in 2015.

The old way relied on increasing SDR headcount to scale pipeline. Nowadays, it’s about scaling rep productivity with AI, GTM Engineering, and tech.

Learn how Jed Mahrle and Troy Barter scaled PandaDoc’s outbound team to 1B valuation – they gave modern tactics and strategies from top of funnel prospecting to bottom of funnel closing.

What You'll Learn:

  • How scale your pipeline without adding headcount
  • Unique outbound closing methods to close more deals, faster
  • The tools and techniques you need to do it efficiently

Speakers

Jed Mahrle
Jed Mahrle
Jed Mahrle
Founder
Practical Prospecting
Troy Barter
Troy Barter
Troy Barter
CRO
Practical Prospecting

Upcoming