Discovery Tactics That Lead to Closing Deals Faster

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Show notes

Too many times, prospects feel that discovery is nothing more than an interrogation. They’re put on the spot to tell you all about their business, but gain very little value in return. It’s no wonder so many of these calls end in indecision.

Sales experts (and known rivals!) Jen Allen-Knuth and Kyle Asay joined us to share their proven methods for having natural discovery conversations that make the prospect feel like you “get it.”

Learn how to show them that you understand their problems and have a specific, relevant solution.

What You'll Learn:

  • How to identify and reach the true goals of discovery
  • Specific questions you can ask to make the conversation valuable for both sides
  • Strategies for ongoing discovery, multithreading, and better customer relationships

Speakers

Will Aitken
Will Aitken
Will Aitken
Founder
Will Aitken
Jen Allen-Knuth
Jen Allen-Knuth
Jen Allen-Knuth
Founder
DemandJen
Kyle Asay
Kyle Asay
Kyle Asay
VP, Global Growth Sales
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