Show notes
Kyle Rasmussen is a cold email mastermind.
He works with companies to build pipeline driving cold email systems and he joined us to share his exact method.
Everything from relevance vs personalization, how to test new plays, how to scale them, and creative ideas anyone can try today.
What You'll Learn:
- How to think about relevance vs personalization
- Ways to rapidly test campaign ideas
- How to scale a campaign that’s working